As the article sort of says, Giada partnered with the Barilla pasta company and their cooking school in Parma Italy.
They have been selling their products for years and it looks like Giada has repackaged them in her own name.
There's nothing wrong with this, it happens all of the time.
Academia Barilla on-line Store
They are cheaper directly from Barilla but the shipping costs make C&B a better buy.
Just what we need - more Olive Oil, Commercial Balsamic Vinegar and Sea Salt
