Alton Brown book signing at Whole Foods in Austin Texas.

[Food Network Fan]

From 1 to 4 p.m. on Oct. 18, Brown will be in Austin to sign copies of the book at Whole Foods Market, 525 N. Lamar Blvd. To get books signed, they must be bought from BookPeople, which will sell them at its store at 603 N. Lamar Blvd. and inside Whole Foods during the event.
austin360.com

[ibcheft]

What a rip, bring in outside vendor to sell the books. That is just not right. If you have a book and it is Alton's, it ought to be signed. Or at least sold by the store sponsoring the signing. To far to drive anyways, 3 hours +.

[Pluff Mudder]

Maybe Whole Foods is getting a kick back from that book dealer? I know if I was a reg. shopper at that Whole Foods, spending my $$ there, I dang sure would bring my copy of AB's book to be signed even if I hadn't purchased it thru BookPeople.