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Emeril Discussion related to Chef Emeril Lagasse and his Food Network shows.

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Old 07-08-2008, 02:40 PM   #1 (permalink)
Suzie (Site owner)
 
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Emeril, Man and Brand, Explains His Nature to the World

Emeril, Man and Brand, Explains His Nature to the World

Emeril Lagasse, mogul.Photo: Getty Images

Advertising Age’s interview with Emeril Lagasse so perfectly encapsulates everything people hate about celebrity chefs that we are wondering if it shouldn’t be printed up, hermetically sealed, and deposited at the Smithsonian. Ad Age interviewing a chef at all is worthy of a knowing snort on the part of a cynical observer. A good portion of the interview is about Lagasse's $50 million sale of “the Emeril brand” to Martha Stewart Omnimedia, earlier this year. But the piece has so much more, including Emeril referring to himself in the third person. Some highlights follow.

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