Food Network travels global markets Scripps, Chello join forces for foreign foray By ELSA KESLASSY CANNES -- U.S. cable group Scripps Networks Interactive is teaming up with London-based international thematic channel Chello Zone to launch Food Network in Europe, Africa and the Middle East. The localized versions of Food Network, which reaches more than 99 million TV households in the U.S., will feature original programming adapted for the international market, as well as the popular U.S. shows.
The Food Network channel is expected to bow on U.K. feevee platform BSkyB later this year and will launch in other territories in early 2010.
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