Oh, Thank Heavens, 7-Eleven's Making Its Own Wine. Just, Ya Know, Don't Call it "Cheap."
By Robert Wilonsky in
Dish
Wed., Nov. 4 2009 @ 10:44AM
Dallas-based 7-Eleven's had a few proprietary wines on shelves for some time, among them Sonoma Crest and Thousand Oaks, but today
comes word that the convenience store's actually in the private-label business thanks to a partnership with its Japanese sibling, Seven-Eleven Japan. And,
whoa, Yosemite Road is quite the bargain: Says the press release, both the Chardonnay and a Cabernet Sauvignon will sell for $3.99 a bottle.
Who needs a Trader Joe's, anyway?
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