The automatic icemaker and water in the door is my favorite feature as well. We drink a lot of water and before we lived here, we lived in an apartment and bought jugs and jugs of it. I bought like 4 or 5 gallons a week, plus the smaller bottles to take to work. I didn't trust the water in the tap, but I love the taste of the water from the fridge. Buying a Pur water filter every six months or so is much cheaper than gallons and gallons of water. Plus, I use a heck of a lot less plastic now, so I feel better about that.
And I love automatic ice maker with the crushed option. I love crushed ice.
But yeah, I don't get all of the hoopla about the side-by-side either, other than it looks better aesthetically. It does hold a lot of condiments in the door, and mine is fairly roomy in the fridge section, but not so much in the freezer section. That's a bit of a joke.