'Bacontrepreneurs' Building Bacon Empire From Bacon Salt to Baconaise, Bacon-Lovers Catapult 'Uber-Meat' into $1.4 Million Business BY NEAL KARLINSKY
April 21, 2009
Justin Esch and Dave Lefkow have re-invented what it means to be entrepreneurs. The self-proclaimed "bacontrepreneurs" have catapulted their
love of bacon into a successful business.
"Everything should taste like bacon; that's the motto," Esch told ABC News.
Their business began as a joke over drinks. During a lively discussion with friends about their common passion for bacon, the idea for
Bacon Salt, a product mixing their two favorite flavors, was born.
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