'Julie & Julia': A food movie for women...or for men too? Entertainment Weekly
.Each weekend, the Hollywood box-office tally hands every movie its own official report card:
This one passed with flying colors! That one failed! This one squeaked by!
Along with that, there’s the demographic breakdown of who actually went to see what, which is sort of the report-card equivalent of how your teacher would characterize you (”Jason works well, but spends too much time in the back of the class fiddling with his PlayStation”). Almost inevitably, we’re informed that the audience for a sci-fi action blockbuster is dominated by “young males,” that women go to chick flicks (duh!), or that end-of-the-year prestige movies draw audiences made up primarily of people who are
not teenagers. A lot of this conventional wisdom is true. But not all of it. There’s something about the way that it’s reported (i.e., with a broad brush, and none too scientifically) that pigeonholes films, reinforcing stereotypes as much as it actually reflects the disparate groups of people who may, in fact, end up going to see the same movie.
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